Top 10 Most-Anticipated Smartphones to Expect in 2025

A new year brings fresh excitement in the smartphone world, and we’re already seeing some of the top models for 2025 debut. The wait for major flagships is over, with at least one already hitting the market this month and even more big releases just around the corner. This is just the beginning—throughout the year, Apple, Google, and Samsung will continue to roll out new devices, keeping us on our toes. With all that in mind, here’s a look at the top 10 most-anticipated smartphones this year and everything you need to know about these exciting devices.

10 Most-Anticipated Smartphones to Watch in 2025

1. OnePlus 13 and OnePlus 13R

OnePlus has officially scheduled the global launch of the OnePlus 13 on January 7. The phone debuted in China in late 2024, and the international release will follow shortly. Alongside the flagship model, the OnePlus 13R is launching as a more affordable phone version. The OnePlus 13 will feature a 6.82-inch display powered by the latest Snapdragon 8 Elite chipset, which is expected to improve performance and battery life. The flagship will maintain its partnership with Hasselblad on the camera front, offering a trio of 50MP sensors to cover the main, ultrawide, and telephoto lenses. This setup promises enhanced image quality and versatility, continuing the trend of high-performance camera systems in OnePlus devices.

Meanwhile, the OnePlus 13R will be a more budget-friendly option without compromising too much on performance. Leaks suggest it will run on the Snapdragon 8 Gen 3 chipset, similar to 2024’s flagship phones, which ensures a high level of performance at a lower price point. The OnePlus 13R will likely feature a macro lens in addition to the main and ultrawide cameras, following in the footsteps of the OnePlus 12R. As for pricing, the OnePlus 13 is expected to be priced between $699 and $799, aligning with the OnePlus 12’s debut price. The OnePlus 13R may start at $499 for the 128GB version, with the 256GB model priced around $599, making it an attractive midrange option.

2. Samsung Galaxy S25 and S25 Ultra

Samsung is expected to unveil the Galaxy S25 series in a Galaxy Unpacked event, potentially scheduled for January 22. The series will include the standard S25, the S25 Plus, and the premium S25 Ultra. For the first time, rumors suggest that all models will feature the Snapdragon 8 Elite chipset globally, making this a major shift from the regional differentiation we’ve seen in the past. Some models may also feature Exynos 2500 processors, depending on the region. The Galaxy S25 Ultra will likely receive the most significant camera upgrades, including a 50MP ultrawide sensor and a variable telephoto lens. This variable telephoto lens would allow smoother zoom, particularly when recording videos, and further enhance the phone’s photographic capabilities.

The Galaxy S25 series is expected to build on last year’s AI-powered features, continuing Samsung’s focus on improving user experience. For instance, the Bixby assistant is rumored to be getting an upgrade, with the ability to understand on-screen context—like reading an email and pulling up directions for an address mentioned in it. In terms of pricing, the S25 lineup could see a price bump due to the new Snapdragon 8 Elite and increasing manufacturing costs. For context, the S24 series started at $799, with the S25 Plus and Ultra priced at $999 and $1,299, respectively. The new pricing could follow a similar trend, with the Galaxy S25 models expected to cost slightly more than their predecessors.

3. iPhone SE 4

The iPhone SE 4 is expected to bring several key updates, starting with a significant design overhaul. The current model still uses a dated design with thick bezels, but the SE 4 is rumored to feature a more modern 6.1-inch edge-to-edge OLED display, complete with a notch for Face ID and the front camera. This shift to OLED would improve display quality, making it sharper and more vibrant than the existing LCD panel. Additionally, Apple may release a larger iPhone SE Plus, offering more screen real estate for users who prefer a bigger device.

Under the hood, the iPhone SE 4 could be powered by the A18 chip, bringing flagship-level performance and enabling the device to support Apple’s latest AI-driven features. Additionally, the iPhone SE 4 is expected to be the first in the SE lineup to feature Apple’s custom 5G modem, enhancing connectivity. With these upgrades, the new iPhone SE will likely see a price increase, with a starting cost expected to be around $499, positioning it as a more affordable option than premium smartphones like the iPhone 14.

4. Google Pixel 9a

The Google Pixel 9a is anticipated to debut in 2025, likely by May, as the successor to the Pixel 8a. The Pixel 9a will feature Google’s Tensor G4 chipset, offering better AI and machine learning capabilities at a more budget-friendly price. The new design will include a smaller oval-shaped camera array on the phone’s left side, with rumors suggesting a 48MP main camera—a downgrade in megapixels compared to the Pixel 8a but possibly offering improved features. Google may also scale back on features like the Satellite SOS function to keep costs down.

Despite these adjustments, the Pixel 9a is expected to maintain its competitive price, likely starting at $499. This pricing strategy would position it to compete directly with the iPhone SE 4, appealing to consumers looking for an affordable phone with solid performance and useful AI features. Google focuses on providing high-quality performance and AI tools without breaking the bank.

5. Samsung Galaxy Z Flip FE

The Galaxy Z Flip FE will likely offer a more affordable version of Samsung’s iconic foldable flip phone. Samsung is expected to cut costs by using a lower-tier Exynos chip instead of the top-tier Snapdragon model and potentially reducing camera specifications or opting for less expensive materials. This strategy follows Samsung’s approach with the Galaxy S24 FE and will make foldable technology more accessible to a wider audience. The Z Flip FE is expected to feature similar folding technology as the standard Galaxy Z Flip, but at a more attractive price point.

Pricing for the Galaxy Z Flip FE is likely to be around $699, making it a more budget-friendly alternative to the $1,099 Galaxy Z Flip 6. With foldable phones becoming more mainstream, the Z Flip FE aims to allow consumers to experience cutting-edge foldable tech without the steep price tag of the flagship model.

6. Samsung Galaxy S25 Slim

The Galaxy S25 Slim is rumored to be one of the thinnest smartphones Samsung has ever released, potentially measuring as thin as 5.6mm. To achieve this slim profile, Samsung might use an Exynos chipset instead of the typically high-performing Snapdragon processor, as it’s better suited for such a compact design. Despite its size, the S25 Slim is expected to feature a powerful 200MP main camera, which would match the capabilities of the Galaxy S24 Ultra. However, space constraints may limit the number of additional lenses.

This sleek device may not be widely available initially, with Samsung possibly testing the waters in select markets before a broader launch. Pricing for the Galaxy S25 Slim is still unclear. Still, suppose it follows the trend of other “Slim” and FE models. In that case, it’s likely to be priced lower than the standard Galaxy S25, potentially offering a more affordable alternative for users who want flagship features in a slim package.

7. OnePlus Open 2

The OnePlus Open 2 is expected to debut in 2025, though there’s some uncertainty about its exact release date. While some predict a launch within the year’s first quarter, others believe it will be closer to the second half, allowing for a gap between the OnePlus 13 and the foldable’s release. This would help the company space out its releases while introducing a highly anticipated follow-up to its first foldable phone. Whatever the timing, it’s clear that OnePlus is aiming for a more refined and feature-packed device.

The OnePlus Open 2 is expected to be powered by the Snapdragon 8 Elite chipset, ensuring a significant performance boost over its predecessor. One of the key improvements rumored for this model is a thinner design, making it even more portable without sacrificing the functionality of a large screen. Additionally, it may come with a bigger battery to improve battery life, a common issue for foldable devices. Other rumors suggest an IP68 water resistance rating and a slight upgrade in camera resolution from 48MP to 50MP, with a 3x zoom lens included.

Despite the expected improvements, the OnePlus Open 2 will likely maintain its competitive pricing, potentially starting around $1,699, keeping it more affordable than other foldables like the Pixel 9 Pro Fold and Samsung’s Galaxy Z Fold.

8. Samsung Galaxy Z Fold 7 & Galaxy Z Flip 7

Samsung’s highly anticipated Galaxy Z Fold 7 and Galaxy Z Flip 7 are expected to launch in 2025, though the precise timing remains unclear. While Samsung has typically held its foldable releases in July or August, the absence of the Summer Olympics this year could mean a return to its traditional launch schedule. The Galaxy Z Fold 7 is rumored to have larger displays than previous models, featuring an 8-inch main screen and a 6.5-inch cover screen. Additionally, Samsung may slim down the device, aiming for a thinner foldable that rivals the 8.6mm thickness of the Galaxy S24 Ultra when closed.

As for the Galaxy Z Flip 7, it’s expected to come with a larger 6.85-inch interior screen, further enhancing the user experience. The foldable may also shift to Samsung’s Exynos silicon rather than relying on Qualcomm’s Snapdragon 8 Elite. While detailed pricing information remains scarce, a price increase is unlikely, as Samsung has already implemented a $100 hike for the Galaxy Z Fold 6 and Galaxy Z Flip 6. Given the refined features expected for both devices, the focus will likely be on improving the user experience rather than lowering the price, especially as Samsung looks to produce fewer units in the coming year.

9. Google Pixel 10

Google’s Pixel 10 is expected to arrive in 2025, with a possible launch around the same time as Android 16, which is anticipated earlier than usual. Though rumors about the Pixel 10’s features are still limited, it is expected to be powered by the Tensor G5 chipset, built on a more efficient 3nm process.

This should offer improved performance and better battery efficiency than the current generation. A new design is also on the horizon, with a leaked Pixel 10 case suggesting a similar horizontal camera bar to the Pixel 9. However, the camera bar could be more compact in the A-series models. It’s unclear whether the Pixel 10 will include other major design changes, but fans expect Google to differentiate its flagship models from the more affordable A-series phones.

As for pricing, there are no clear indications yet, but given the price increase of the Pixel 9, which started at $799, we might see a similar pricing structure for the Pixel 10. Google will likely continue to refine its Pixel devices, focusing on integrating software and hardware for better overall performance. While the exact features and price remain speculative, the Pixel 10 is expected to keep up with industry trends, offering a premium experience powered by Google’s in-house technology.

10. iPhone 17 & iPhone 17 Air

The iPhone 17 series is expected to launch in September 2025, in line with Apple’s traditional release cycle. As usual, there will likely be three models: the standard iPhone 17, the iPhone 17 Pro, and the iPhone 17 Pro Max, all powered by the new A19 chipset. These models are rumored to feature significant upgrades, such as Pro Motion displays with a 120Hz refresh rate for smoother visuals. The iPhone 17 Pro Max may receive a camera upgrade with 48MP sensors across all three rear lenses, while the standard iPhone 17 could benefit from a similar camera overhaul. Additionally, all three models are expected to have improved front cameras.

In addition to the three main models, Apple may introduce a new iPhone 17 Air, rumored to be the thinnest iPhone ever. Despite its slim profile, the Air is expected to sport a 48MP rear camera, and its pricing could surpass that of the iPhone 17 Pro Max, making it a unique entry in the lineup. While there are rumors of potential price hikes, it’s unclear which models will see increases. If the iPhone 17 Air replaces the iPhone 16 Plus, it may come at a higher price than previous models, adding more variety to Apple’s growing iPhone lineup.


 

The Future of Smartphones in 2025

The start of 2025 signals an exciting era for smartphone enthusiasts, with the industry’s top brands gearing up to release a fresh wave of cutting-edge devices. From flagship phones like the OnePlus 13 and Samsung Galaxy S25 to more budget-conscious options such as the Google Pixel 9a and iPhone SE 4, there is a smartphone for every type of user. The introduction of foldable technology, seen in models like the Samsung Galaxy Z Flip FE and OnePlus Open 2, promises to bring high-end features to a wider audience, while devices like the iPhone 17 Air aim to push the boundaries of slim and powerful smartphones.

As we look forward to the coming year, expect manufacturers to continue innovating through improved camera systems, powerful processors, or enhanced AI capabilities. With flagship releases from Apple, Google, and Samsung on the horizon, 2025 will surely be a year of surprises and major advancements in mobile technology. Whether you’re a tech enthusiast, a budget-conscious shopper, or someone seeking the latest in foldable devices, the future of smartphones is full of possibilities, with new models pushing the limits of what a mobile device can do.

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